Have an API built for Retail & E-Commerce
Custom APIs and backend systems built for performance, reliability, and the long term. Built for the challenges of Retail & E-Commerce companies.-businesses.
APIs & Backends for Retail & E-Commerce: the sector and its challenges.
The line between physical and digital retail no longer exists. We help retail and e-commerce companies sell more, smarter, and faster.
The Netherlands has one of the highest e-commerce penetration rates in Europe. If your webshop doesn’t offer iDEAL, fast delivery options and a mobile-first experience — you lose sales to someone who does.
The digital bottlenecks in the Retail & E-Commerce sector
- Webshops on outdated platforms that are slow and difficult to manage
- High cart abandonment rates due to a poor checkout
- No integration between webshop and physical stock
- Poor mobile experience that loses mobile-first shoppers
- Payment and shipping options that don’t meet Dutch consumer expectations
Every retail company thinks it needs 'a webshop.' What they really need is a conversion machine. Template webshops all look the same and can’t handle complex product logic. Custom e-commerce means no compromises on what your customers see.
APIs and backends: the infrastructure behind your product
Every serious application has a backend. A layer that manages data, executes business logic, connects external systems, and holds everything together. This layer determines how scalable, fast, and reliable your product is — now and three years from now.
We build backends that are well documented, well tested, and easy to maintain. No code that only the original developer understands. No architecture that starts to creak with the first 1,000 users.
What we build
REST APIs and GraphQL endpoints built with Fastify and Node.js. Database architecture on PostgreSQL — optimized for your access patterns. Integrations with external systems: payment providers, ERPs, CRMs, logistics partners. Background processing for tasks that need to run asynchronously. Documentation via OpenAPI/Swagger so the next developer doesn't have to guess.
Who is this for?
For teams building a mobile app or web application who need a solid backend. For companies wanting to connect multiple internal systems. For products that need to make data available to partners or third parties. And for anyone whose backend is starting to crack.
APIs & Backends in the Retail & E-Commerce sector: examples
This is how APIs & Backends becomes concrete for Retail & E-Commerce.
Custom webshop with advanced filtering and search
iDEAL and multi-payment checkout
Real-time inventory management (online + physical stores)
Product configurators and personalization
Loyalty program integration
Automated order and shipping workflows
Mollie / Stripe (payments), PostNL / DHL / DPD (shipping), POS systems (Lightspeed / Square), ERP (Exact / AFAS), Inventory management tools, Loyalty platforms, Google Merchant Center
Our approach
Clear, honest, and predictable — from start to delivery.
Introduction
We get to know you and listen to what you need. Non-binding and without sales pitch.
Plan & Quote
We create a concrete plan with scope, schedule, and price. No surprises afterwards.
Execution
We deliver. You keep control, we maintain quality. Direct communication, no middlemen.
Delivery & Support
We deliver and remain available. Your product is in good hands — even after going live.
Let's talk about APIs & Backends for Retail & E-Commerce.
When do you need custom API development?
- You are building an app and need a backend. From authentication to data storage — everything behind the user interface.
- Your systems don’t communicate with each other. Your CRM doesn’t know what your webshop knows. Your backend doesn’t know what your ERP knows. We connect them.
- Your current backend doesn’t scale. Slow queries, timeouts, architecture problems — we honestly assess what needs to be done.
- You want to make data available to partners. A documented API that others can safely use.